How we got started

Paul, our founder, ran his online home meat delivery website butcherman.com.au for over 8 years. He’d often field requests from cafés and restaurants looking to order wholesale - making him realise that there was a gap in the B2B market begging to be met!

But why stop at meat when having multiple categories of produce would make life easier for everyone in the hospitality space?

So in 2016, Foodbomb, a powerful platform for streamlining the wholesale ordering process was born. Not long after, Paul met Josh, and an explosive relationship began. Today our family is over 20 people strong.

Our Vision

To become the most trusted and utilised ordering solution in hospo.

Foodbomb in the media

March 15, 2022
Hospitality marketplace Foodbomb seasons COB supplies with BNPL option
March 14, 2022
Foodbomb unveils BNPL offering for hospitality supplies
March 13, 2022
Meet BombPay: The ‘Afterpay’ for cafes and restaurants
January 25, 2022
How wholesaler Foodbomb is taking its suppliers direct-to-consumer
November 29, 2021
Foodbomb named amongst the fastest growing start-ups in Australia
November 8, 2021
Foodbomb team named one of Australia's Top 10 Food & Beverages Startups in Australia
September 1, 2021
Five lessons on scaling your customer service from Smart50 winner Foodbomb
August 17, 2021
Foodbomb partners with Amaka for Xero accounting integration
August 5, 2021
Hospitality wholesaler Foodbomb raises $4.5 million series A
August 5, 2021
Startup Daily Thursday 5 August: athletics, capital raise and venture capital (from 17:16)
August 5, 2021
Online sourcing hub Foodbomb heats up with $4.5m raise
August 4, 2021
Online food marketplace Foodbomb snags $4.5 million
July 7, 2021
Sydney startup leaders respond to the city’s extended lockdown
December 7, 2020
Tech companies support Victorian venues
December 1, 2020
Leading hospitality tech stimulus package for Victorian venues
April 5, 2020
Foodbomb helping wholesale distributors of food redirect stock to Aussie households
April 9, 2019
“I was the poker player who went all in”: Sydney startup Foodbomb reaps rewards with $1.4 million raise
December 17, 2018
StartupSmart Award winner Foodbomb tripled its user base in six months, and it’s not done yet

Why we exist

Our customers are the reason we exist.
We strive to understand the problems they face so that we can build elegant products to make their life easier.